Sponsorship Messages
KXOK delivers a Total Available Audience (TAA) of 694,277 (streaming listeners not including)
Become a Sponsor of KXOK and get the word out about your business. Over 93% of the adult population listens to radio on a weekly basis. That beats TV, newspapers, direct mail, even the internet. Find out how our affordable Sponsorship packages can help grow your business!
There are over 694,277 people in our coverage area and that does not include "online" listeners at KXOK.com or listeners on our KXOK Apps. Our coverages area includes all or portions of 5 different counties in Missouri and Illinois. Our programming is targeted at adults 18 to 54 with our core demographic being women 25-49. Approximately 70% of our audience is women and we love it. Women are the movers and shakers in our society and especially in our economy. More than 80% of all retail purchases are made expressly by women or highly influenced by women. KXOK reaches this important demographic.
KXOK’s format includes world and national news, political news and important information about the communities we serve. We also play lots of music, "The Greatest Hits of All Time" from the 50's, 60's, 70's, 80's, and 90's and you have a great radio station playing the music that you know and love. We’re always looking to improve our programming. Your ideas, comments and suggestions are always welcome.
---- FAQ's ----
- Do I need a produced Sponsorship Message? NO! We will work with you on producing a message perfect to tell your story. There’s no additional charge for writing and producing your message unless you need a specific talent to voice the message or a special music track.
- Can I use a Sponsorship Message that I already have? SURE! Or you can produce your own Sponsorship Message or have someone do it for you.
- How quickly can I get my Sponsorship Message on the air? If you already have a produced Sponsorship Message that you can send us we can normally get your message on the air within 24 hours. If we need to write and produce your Sponsorship Message we can normally get you on the air with 48 hours.
- How do I know my Sponsorship Messages are running? We can provide affidavits that show the day and the times the Sponsorship Messages ran on-the-air. If you’re using your Sponsorship Messages as part of a coop program we can provide you with all the paperwork that is required to receive your coop refund or credit.
GET THE WORD OUT
Messaging Standards
Sponsor messaging on KXOK may include:
- Business name, operating division or parent company.
- Business street location, phone number and/or website.
- Value-neutral product or service descriptions.
- Event dates and locations.
- Up to 3 trade names, product or service listings which help identify the business.
- An established corporate slogan.
- Description of your target market.
- Length of time in business.
- Calls-to-action of a non-transactional nature.
- The call-to-action should not be the primary focus and not imply deadlines or discounts.
- Subtle references to price, interest rates, discounts, specific financing information.
Sponsor messaging on KXOK-102.9 may not include:
- Calls-to-action which direct the audience to call, to visit, to try, to compare.
- Claims of comparison or language that is overly promotional or self-congratulatory in nature. Avoid superlatives (e.g. best, fastest, biggest, legendary, famous, renowned).
- Award or prize mentions; exceptions may be granted for factual major motion picture or music industry nominations or awards.
- Price and value information (including “free”).
- Inducement-to-buy statements which direct the audience to purchase the product (e.g. free trial period, two for one).
- First or second person pronouns (e.g. I, me, you).
- The words “you,” “your” and “we.” The use of these words implies a relationship between the sponsor and the listener.
- Coupons.
- Health claims.
- Expression of a viewpoint on a controversial issue.
- Support of or opposition to a political candidate or ballot initiative. All sponsorship copy subject to approval.
KXOK reserves the right to reject copy based on content.
Copy should align with the noncommercial tone of public radio.
Donations are nonrefundable. Please contact us if you have any questions.
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KXOK-102.9MHz | St. Louis, MO USA
Delivers an estimated 694,277 listeners.
Total Service Area (TSA)
Total Available Audience (TAA)
St. Louis City
- TOTAL St. Louis City - 305,237
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St. Louis County
- TOTAL St. Louis County - 268,946
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Illinois Counties - Monroe, St. Clair, Madison
- TOTAL Metro East Illinois - 120,094
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TOTAL Available Audience (TAA): 694,277
- Total Available Audience (TAA) does not include online listeners.
Source: 60 dBu Service Contour for KXOK-FM102.9MHz, St. Louis, MO.
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For more information, contact:
KXOK Media
P.O. Box 430123
Saint Louis, MO 63143
Office|Studio: (314) 774-5400
Email: KXOKradio@gmail.com
Website: www.KXOK.com
